October 30, 2000

Dear Area Coordinators,

California Bike Commute Week, the largest event of its kind in the country, is a statewide celebration of bicycling designed to bring attention to bicycle commuting and to promote bicycling throughout the week.  As part of California Bike Commute Week, most communities throughout California are designating Thursday May 17th as their Bike to Work Day.  Some communities are also planning a Bike to School Day, either to be held on the same day as their Bike to Work Day event or earlier in the week.  This year’s statewide theme will be a Healthy Commute.  We will be focusing on the healthy aspects of bike commuting – regular exercise and clean air.

 Whether your event is a small breakfast for your employees or a community wide celebration, now is the time to be putting together ideas for Bike to Work Day.  Sponsors make Bike to Work Day happen (either cash sponsors or companies willing to make in-kind donations of food, drinks, prizes, or other donations), now is the time to start approaching sponsors for their support.  Since our theme this year is a Healthy Commute, you might want to pay attention to businesses in the health industry local hospitals, doctors groups, health food stores, etc.